Lighting Designer Nova Names Susan Lewis VP Sales
March 5, 2008
HUNTINGTON PARK, California -- Susan Lewis has been named vice president of sales at NOVA. Lewis will oversee sales direct marketing strategies as NOVA continues to expand its lines beyond portable lamps into a complete lifestyle assortment of home accents and furnishings. She reports to NOVA chief executive officer Daniel Edelist.
"The timing was right to create this new position," said Edelist. "NOVA is on an exciting path of growth and expansion that needs a seasoned expert to help sharply focus and fortify selling capabilities and marketing strategies. With her extensive experience managing a variety of sales organizations, developing new business, and growing sales, Susan is the ideal candidate to help take our company to the next level."
Lewis has held key positions during a 20-year career in the book publishing industry, including serving as vice president of sales at Random House. She recently, she entered the home furnishings industry, managing sales for KNF Designs.
NOVA designs larger scale lighting designs. Through recent acquisitions and ongoing product development, the company is also expanding its versatile product line to include a complete lifestyle assortment of home accents and furnishings, including hard-wired fixtures, sculpture, mirrors, clocks, screens and accent furniture.
"The timing was right to create this new position," said Edelist. "NOVA is on an exciting path of growth and expansion that needs a seasoned expert to help sharply focus and fortify selling capabilities and marketing strategies. With her extensive experience managing a variety of sales organizations, developing new business, and growing sales, Susan is the ideal candidate to help take our company to the next level."
Lewis has held key positions during a 20-year career in the book publishing industry, including serving as vice president of sales at Random House. She recently, she entered the home furnishings industry, managing sales for KNF Designs.
NOVA designs larger scale lighting designs. Through recent acquisitions and ongoing product development, the company is also expanding its versatile product line to include a complete lifestyle assortment of home accents and furnishings, including hard-wired fixtures, sculpture, mirrors, clocks, screens and accent furniture.
