LICHTENSTEIN, Germany — Spandauer Velours has found a way to digitally print up to 12 color jacquard patterns on high pile wool greige goods according to Ervin Yildiz, export manager.

Spandauer’s digital print sales are at approximately $1.5 million and worldwide demand continues to build for these products, Yildiz explained.

The new printing technology uses proprietary inkjet printers and is offered in addition to Spandauer’s extensive range of plain velvets which can be seen in over 100 colors. Digitally printed velvet is priced at $19 to $30 per yard and even custom colors are offered in one piece minimums, Yildiz explained.

“Digitally printed jacquard patterned velvets are very popular," said Yildiz. "Spandauer is now a weaver, printer and finisher of velvets"

Spandauer offers the customer the chance to print a one yard sample in one week’s time on a sample printer followed up by production yardage of 150 yard minimums on a higher volume machine. In 2012, Yildiz said that 50 yard production minimums will be possible. According to Yildiz, the finished fabric passes 100,000 rubs on the Martindale Test.

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