GRAZ-THORNDORF, Austria -- Global performance textile company, Sattler AG, has announced plans to acquire Outdura from Shuford Mills. The acquisition will include the purchase of Shuford Mills' production operation and distribution center in Hudson, North Carolina.

“We have long admired the Outdura brand and the management team," said Herbert Pfeilstecher, CEO of Sattler. “We are very excited about the growth potential of the Outdura brand.”

All of Shuford Mills’ employees will join the new company. Natalie Scott, VP of sales and marketing in casual furniture and Jeff Jimison, VP Marine and Awning, will continue to lead Outdura brand growth in their respective segments.

 "We believe Outdura’s strength in the Casual Furniture and Marine segments will complement our current focus on the Sun Shading segment," said Manfred Heissenberger, executive director of sales & marketing in Global SDA sales.

"We are moving from one great family to another," said CP Davis, CEO of Outdura. "Our core values align and we share strong and unmatched passion for serving our customers with high quality fabrics. Like Shuford Mills, Sattler is a multi-generation family company with a commitment to its employees and to the communities in which it operates. Our customers can expect Outdura to be even more capable to support their performance fabric needs in the future.”

The planned acquisition will be finalized in December.

The Sattler Group ranks among the top European manufacturers of technical textiles and is the world´s leading supplier of sun protection fabrics. In addition to headquarters in Graz-Thondorf, there is a production plant in Rudersdorf in Burgenland, Austria, and another plant in Greven, Germany.