Richloom Adds Pakistan and India to Its Bedding Source List
April 3, 2001
New York – Richloom Global Sourcing Division is adding finished fabrics from Pakistan and India for its bedding lines. Fabrics include prints, matelasses and prints on matelasses. A line of silk like fabrics with embroideries is also being imported from India. "The Pakistani products are being made into 12 different bedding ensembles sold to specific customers in the U.S.A.," said Todd Cella, marketing director of the Richloom division. "We're emphasizing open line in a complete range of price points from $39.99 to $299," he said.
The ensembles include sheets from China in 160 polyester/cotton blends and 310 count cotton sateen. Some matelasses from Portugal and China are also being offered in the package.
"Today the converting is a facilitator of fabrics," Cella said. "It's difficult for us to be oversold due to the great capacity of thins that we own. We can print, weave or manufacture anywhere in the world today. Quota is not a problem for us."
With its Ware Shoals operation, Richloom says it can deliver "tomorrow." The retailer knows up front what we can make in the U.S.A. and what is imported. It takes a minimum of eight weeks for the import programs to be delivered.
"We have 50 years behind us in this business. Of course, the retailer can direct import but we recognize certain trends and designs or a new source." Richloom had 15 people shopping the market at Heimtextil this year. "It's staggering what and where you can find at Heimtextil." He saw many new resources from India and Asia at Heimtextil in the bedding business. "Going to Heimtextil can be overwhelming unless you have a plan.
Anyone can import but you have to know what you're doing. You can't steer clear of imports today. Every retailer and manufacturer has to embrace it. There's not much made in the U.S.A. anymore."
Mehmood Launches Richtex International in Faisalabad, Pakistan
Tariq Mehmood has established his own sourcing company under the name Richtex International bed in Faisalabad, Pakistan. His first client is Richloom. He has been supplying Richloom with greige cloth from Rana Textile Mills. Richloom wants Mehmood to help it source fabrics from other mills in Pakistan. His previous position was fulltime director of marketing for Rana Textile Mills in Faisalabad. Rana is a global supplier of greige cloth. Tariq will still represent this mill internationally but as an independent agent — not as an employee.
Richloom has become extremely active in sourcing globally for its converting of fabrics and its growing bedding/curtain business in the U.S.A. "You need people watching your production and delivery from offshore suppliers. Before it goes into the container, someone much look to see if it's what you ordered," said Richloom president Jim Richman.
The ensembles include sheets from China in 160 polyester/cotton blends and 310 count cotton sateen. Some matelasses from Portugal and China are also being offered in the package.
"Today the converting is a facilitator of fabrics," Cella said. "It's difficult for us to be oversold due to the great capacity of thins that we own. We can print, weave or manufacture anywhere in the world today. Quota is not a problem for us."
With its Ware Shoals operation, Richloom says it can deliver "tomorrow." The retailer knows up front what we can make in the U.S.A. and what is imported. It takes a minimum of eight weeks for the import programs to be delivered.
"We have 50 years behind us in this business. Of course, the retailer can direct import but we recognize certain trends and designs or a new source." Richloom had 15 people shopping the market at Heimtextil this year. "It's staggering what and where you can find at Heimtextil." He saw many new resources from India and Asia at Heimtextil in the bedding business. "Going to Heimtextil can be overwhelming unless you have a plan.
Anyone can import but you have to know what you're doing. You can't steer clear of imports today. Every retailer and manufacturer has to embrace it. There's not much made in the U.S.A. anymore."
Mehmood Launches Richtex International in Faisalabad, Pakistan
Tariq Mehmood has established his own sourcing company under the name Richtex International bed in Faisalabad, Pakistan. His first client is Richloom. He has been supplying Richloom with greige cloth from Rana Textile Mills. Richloom wants Mehmood to help it source fabrics from other mills in Pakistan. His previous position was fulltime director of marketing for Rana Textile Mills in Faisalabad. Rana is a global supplier of greige cloth. Tariq will still represent this mill internationally but as an independent agent — not as an employee.
Richloom has become extremely active in sourcing globally for its converting of fabrics and its growing bedding/curtain business in the U.S.A. "You need people watching your production and delivery from offshore suppliers. Before it goes into the container, someone much look to see if it's what you ordered," said Richloom president Jim Richman.
