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Messe Frankfurt Develops New Event Format with "The Design Annual"

October 5, 2005

FRANKFURT, Germany – "The Design Annual," will put the "best of the best" from the high-end design world on display, here, at the Festhalle in May 2006, with a new event format targeting architects, interior architects and designers, top specialist dealers, property developers and head buyers.

The number of exhibiting companies will be limited, at approximately 75 to 90 for the first year and shooting for around 200 in the future.

"So 'The Design Annual' is not an event in the traditional sense, but rather a showcase of excellence in a specific place, in our Festhalle. We are evolving a whole new event format and are enhancing our competence in the field of design at the same time," said Dr. Michael Peters, member of the board of management of Messe Frankfurt.

Indoor and outdoor furniture, textiles and floor coverings, bathroom and kitchen, accessories and lighting, as well as fittings and electrical will all be represented.

Stylepark AG will partner with Messe Frankfurt specifically for the show.

The theme will be "Living with Design" and its content will have an "urban" feel.

The show will run from May 6-10. The last two days will be open to the general public and private trend scouts.


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