Former Imatex Execs Open MODE Business
February 28, 2014
BULCIAGO, IT -- Pietro Bertarini and Marco Guggi, former Imatex General Manager and Export Manager respectively for many years, have started operations under the name MODE with a third, as yet unidentified third Italian partner who owns the jacquard mill that will make the MODE collections.
The pair said they will start travelling from mid-February onwards with the first developments, They expect to launch the first MODE collection during Proposte 2014 in Cernobbio, Como.
“The company has a unique set up, in fact, whilst we cannot be defined as a pure manufacturer; MODE has joined hands with a third shareholder who owns a state of the art weaving mill in Italy,” the pair said in a jointly written letter over their signatures. “This will allow MODE to freely develop on his premises the latest trends 100% Made in Italy but with the flexibility to convert elsewhere items which due to their manufacturing complexity and cost are not viable for production in Italy. A drapery range instead of medium lightweight fabrics will be introduced at a second stage,” they said. “This set up will allow us to be extremely competitive in an ever-changing market.”
Bertarini and Guggi said they are investing in IT and logistics “to offer in the shortest possible time a quick and easy way to access information on orders, deliveries and shipments. As we are a very skilled team, our general policy will be to offer a much personalised one-to-one textile experience, which we are sure will satisfy the most demanding and exacting needs.”