Decosit Renamed MoOD
September 26, 2008
BRUSSELS, Belgium - This year Decosit marked its 30th year anniversary with an announcement that Decosit will be henceforth known as MoOD (Meet only Original Designs). According to Patrick Geysels, the rebranding of the high-end fabric tradeshow will emphasize the show's refocused efforts to distinguish itself as a unique and high-end exhibition.
"In the past we picked exhibitors that had a major portion of their offer in residential upholstery,'' said Patrick Geysels, the general manager of Decosit. ''But they also could offer curtains or sheers. Now we will accept companies with only curtains or sheers or specialists in wall coverings or contract. We are looking for quality exhibitors. We will add new exhibitors, but we are not going to change our position on Chinese exhibitors. We allowed a few in several years ago, and for now are not going to add more."
MoOD, which was accompanied by a spectacular party that also celebrated Decosit's 30th Anniversary, took many visitors by surprise. In addition to the rebranding of the fair, MoOD also marks the complete merging of Decosit, DecoContract and Decotec.
"In the past we picked exhibitors that had a major portion of their offer in residential upholstery,'' said Patrick Geysels, the general manager of Decosit. ''But they also could offer curtains or sheers. Now we will accept companies with only curtains or sheers or specialists in wall coverings or contract. We are looking for quality exhibitors. We will add new exhibitors, but we are not going to change our position on Chinese exhibitors. We allowed a few in several years ago, and for now are not going to add more."
MoOD, which was accompanied by a spectacular party that also celebrated Decosit's 30th Anniversary, took many visitors by surprise. In addition to the rebranding of the fair, MoOD also marks the complete merging of Decosit, DecoContract and Decotec.